CHALLENGE

Taco Time had difficulty finding quality out-of-home inventory in smaller markets and standing out in a highly competitive QSR industry.

SOLUTION

The Wrapped Media team deployed a fleet of branded food delivery vehicles on behalf of Taco Time in Airdrie, Okotoks, Cochrane, Surrey and Langley. The long-running campaign blanketed these key markets, delivering hundreds of thousands of impressions in each market. The campaign also included the handing out of promotional coupons with food delivery orders.