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Baskin Robbins branded vehicles drive through Yonge & Dundas

TURN GIG VEHICLES INTO MOVING BILLBOARDS

Vehicle wrap advertising transforms everyday rideshare and delivery vehicles into dynamic mobile billboards. Whether you're looking for partial, advanced partial, half, or full wraps, we put your brand in motion—generating millions of impressions in high-traffic areas while creating real-world connections with your audience.
WRAP STYLES

FOUR UNIQUE STYLES TO MATCH YOUR CREATIVE VISION

STYLE 1

PARTIAL WRAP

Our Partial Wrap is very popular for short-term and/or budget-sensitive campaigns. These ads cover both sides of the vehicle, spanning from the front quarter panel to the rear quarter panel, and from the door handles to the running boards. 

Total Ad Coverage: 25%
Wrapped partial wrap style
STYLE 2

ADVANCED PARTIAL WRAP

Our Advanced Partial Wrap is a step up from the Partial Wrap. These ads cover the entire passenger and driver-side doors. They also include perforated vinyl that can cover up to half of the rear passenger and driver-side doors. 

Total Ad Coverage: 35%
Wrapped advanced partial wrap style
STYLE 3

HALF WRAP

Our Half Wrap increases ad size to completely cover the vehicle doors and rear. This style offers increased creative freedom and takes over half the vehicle with your branding.  

Total Ad Coverage: 50%
Wrapped half wrap style
STYLE 4

FULL WRAP

Our Full Wrap is pretty self-explanatory… the entire vehicle is covered in an advertisement. This style offers maximum creative freedom and guarantees your entire feet of advertisements will look the exact same. 

Total Ad Coverage: 100%
Wrapped full wrap style

COOL PRODUCT... WHAT'S IT COST?

Curious to learn more about what a potential campaign would cost? Reach out to our team and we'll send over our rate card!

REQUEST PRICING
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OUR DRIVERS

WHAT MAKES WRAPPED DRIVERS SO SPECIAL?

Wrapped Drivers are the backbone of amazing advertising campaigns. Your campaign will be deployed on the vehicles of vetted gig economy drivers. 

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500 Weekly Kilometers

Wrapped Drivers drive a minimum of 500 kilometers per week, with some of our top drivers driving nearly 2,000 kilometers per week!
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6.6 Hours Per Day

On average, Wrapped Drivers spend 6.6 hours on the road every single day (based on Wrapped Driver averages). 
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Brand Ambassadors

Every single driver is briefed on your brand and product, ensuring they will be able to accurately answer any questions about the campaign.
MEMORABILITY

WHY VEHICLE WRAPS?

According to a 2019 OOH advertising study by Nielsen, wrapped vehicles have the highest percentage of people who remembered seeing an ad in the past 30 days. 

64%: WRAPPED VEHICLE

SEE THE REPORT
TARGETED DEMOGRAPHICS

RIDESHARE CUSTOMERS

Rideshare riders are younger, affluent, and tech-savvy:

  • 79% of rideshare riders are between 18-49.
  • $131,000 Average HHI.
  • Tech-forward audience - 72% of passengers cut their cable in favor of streaming services.
TARGETED DEMOGRAPHICS

FOOD DELIVERY CUSTOMERS

Food delivery customers are typically younger and have disposable income:

  • 63% of those 18 to 29 years old and 51% for those 30 to 44 years old have ordered food delivery in the last 90 days.


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ADD-ONS

ROUND OUT YOUR CAMPAIGN

Bolster any campaign with a variety of campaign add-ons designed to increase campaign impact and consumer engagement. 

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IN-VEHICLE EXPERIENCE

We install hanging promotions facing customers in the rear of rideshare vehicles. Includes opportunities for QR code scans, couponing, or product sampling.
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SWARM

Drivers form a convoy and parade around busy streets, sporting events, concerts, or other busy areas. 
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COUPON PROMOTIONS

Drivers in our fleet hand out or leave promotional coupons with their food or grocery delivery orders. This includes coupons, pamphlets, or door hangers.
Learn More
FAQ

YOU HAVE QUESTIONS, WE HAVE ANSWERS

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What are the wraps made out of?

We use ultra-removable, high-quality adhesive vinyl for all advertisements. 
Who installs the advertisements?

Wrapped has a network of professional installers and shops across Canada that install the advertisements according to Wrapped’s installation guidelines.
What wrap style do you recommend?

It depends! Some of the biggest factors that go into a wrap-style recommendation are budget, target impact, and campaign duration. To find out what style is best for your brand, set up a call with our team. 
How do you keep the wraps clean?

We provide drivers with car wash stipends to ensure the ad is kept clean over the duration of the campaign. Keep in mind that these are personal vehicles, so our drivers take pride in keeping them clean. 
What happens if an ad is damaged?

If an ad is damaged during the campaign, Wrapped will cover the costs of fixing the ad and getting that vehicle back on the road! 
How do I know what the ads look like once installed?

Wrapped provides you with an installation report that showcases panoramic photos of all the installed advertisements.
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LAUNCH YOUR MOOH CAMPAIGN TODAY!

Connect with our team of strategists to start planning your MOOH campaign today!
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