 
        SUPER ASIA FOODS TARGETS SOUTH ASIAN CONSUMERS ACROSS CANADA
- CHALLENGE
- SOLUTION
CHALLENGE
Super Asia Foods was looking for a targeted OOH solution that not only built brand awareness but also created a high impact among South Asia consumers.
SOLUTION
Wrapped Media deployed a fleet of gig economy driver vehicles across NE Calgary and Brampton. These vehicles executed daily gig work and also SWARMed key events, such as Eid and the Bollywood Monster Mashup.
        8.3
      SWARM HOURS
      
        15,133
      KILOMETERS DRIVEN
      
        1,134,975
      IMPRESSIONS
      
VEHICLES IN ACTION

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        THE STORY BEHIND THE NUMBERS
      
QUALITATIVE FEEDBACK
 
                                    
                                    Julie C. Wrapped Driver
                            "A lot of people are starting to watch, people come up and question what the company is and I explain it."
 
                                    
                                    Pascale A.Wrapped Driver
                            "Numerous people have commented: "Wow," and on Eid a family commented Happy Eid Mubarak."
 
                                    
                                    Jasdeep S.Wrapped Driver
                            "People look a lot. They come up to me and start asking why I have the advertisement on my vehicle and they ask about the store."
CALGARY HEATMAP
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